John Sculley is an American businessman, best known for his tenure as CEO of Apple Inc. from 1983 to 1993. Prior to Apple, he was a marketing executive at PepsiCo.
John Sculley was born on April 6, 1939, in New York City. He attended Brown University for his undergraduate studies and later earned an MBA from the Wharton School of the University of Pennsylvania.
John Sculley has been married three times and has several children. He is known for his philanthropic efforts and interest in health and technology innovation.
John Sculley began his career at PepsiCo, where he eventually became the youngest-ever president of Pepsi-Cola. He later joined Apple Inc. as CEO, where he played a significant role in the development and marketing of the Macintosh computer.
John Sculley is credited with leading the successful Pepsi Challenge marketing campaign and significantly increasing Apple's market share with the introduction of the Macintosh. He also co-founded several companies and invested in various tech startups.
John Sculley's tenure at Apple is often remembered for his contentious relationship with Steve Jobs, leading to Jobs' departure from the company in 1985. This internal conflict is considered one of the most notable episodes in tech history.
During his time at Apple, John Sculley emphasized the importance of user-friendly design and was instrumental in the introduction of the Macintosh, which was one of the first personal computers to feature a graphical user interface.
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